Thursday, 7 July 2016

Why is Graphic Artist the Perfect Job for your Creative Soul?

“Creativity is the way I share my soul with the world” – Brene Brown

Times have changed, tables have turned – students are no longer entangled in the prospects of becoming an engineer, doctor, banker, and teacher and take up other mainstream jobs that societal conducts pressurized them to take up. In fact, students are more informed; they listen to their inner voice, and encapsulate their life on the basis of their dream. Creative and designing is one such industry that is witnessing increasing participation from students of diverse streams. The idea of students these days is to keep their inner pang of hobby satisfied – by making it a distinguished profession. And thankfully, to cater to these needs, there are various universities that proffer professional courses to keep the creative zeal of students alive.

Amongst multitude of options, one such option is graphic artist. This course is like a big feast for students who love creativity and working on different computer software to create tons of amazing pieces. There are various reasons of pursuing this amazing course from a leading animation institute:-

Animation Institute

1.Bring a graphic designer, you can spill out what you feel in the most creative manner, and on the top of it you get paid for creating those engaging masterpieces.

2.The arena of graphic designing has broadened to take web into its clutches. It is no longer restricted to print, but is used across internet, which means you will never be out of work. As a designer, you can network with hundreds of people over web, and work with them. But for this one needs to have fair knowledge of programming skills such as CSS, HTML and PHP.

3.With upsurge of people going for designing jobs, there is a cut throat competition for getting acknowledgement of your uber skills, and acquiring the perfect job. But every company these days requires an in-house graphic artist, and so the hiring never stops.

4.You will never get bored since graphic artists also tend to do freelancing work, and have the liberty of choosing projects across the verticals. This helps gaining knowledge to work for number of things, and ultimately set up own studio.

5.Initially one can work without a studio to save business expenses. Freelancing doesn’t require a state of the art set up, it just needs your talent and dedication.

These are a few reasons that should help in determining whether animation career is the option for you

Thursday, 16 June 2016

Role of animation in businesses

So, what exactly is animation?  Animation is the creation of visuals by using static images. The creation of the illusion of moment trough rapid change of images is the crux of the technique. The world of animation precedes that of a camera by centuries. In today’s scenario, we use computers to create effects. As a powerful digital marketing tool, it is used in both 2-D and 3-D formats, depending on the suitability of a particular expression.

Here it is noteworthy that the filed is not just one of the most creative but also involves a lot of innovation in terms of ideas and implementation which in turn requires dedication of a very high level. So, next time you see Shrek, the ugly monster, realise that it was the sustained effort of a team of experts over a long period of time.

Animation in Business

The beauty of animation lies in the fact that the conversion of 2-D into 3-D has the potential to generate engaging content that can grab the attention of customers, present or potential. It has the potential of compelling them to take a positive action, something no business can afford to ignore. Through animation you can convey your message quickly and effectively resting assured that it would leave a lasting impression.

How we use Animation:

1)Ads- with social platforms making sharing of a 30 second animation really fluid, brands can now use the platforms to gain a wider visibility. This is one of the reasons why animated ads are gaining heightened popularity. AAFT Animation mentors a class of advertisements that can surpass both perception and reality.

2)Animated infographics- so brands can replace the slide shows with animated infographics, especially to convey statisics, process-driven or any other complex content. An instrumental too in marketing, infographics have the power to transform communication.

Animation is a world of utmost fun if you are cut out for it. With businesses demanding animators, the scope of opportunities is huge. AAFT Animation institutes in Delhi provide curriculums that are as if tailor made for individual preferences.

Thursday, 9 June 2016

Are you cut out for a career in animation?

Animation is a dynamic field and that requires dedication and innovation in the field of multimedia operations. Your favorite Disney characters or those nostalgic children’s movies were not created in a day. It took the expertise of a number of animators to build up the characters and the story over a long period of time. For a field as specialized and competitive as this, you would probably want to be sure if you have it in you to be an animator. Also, the amount of money and efforts that needs to be invested is a factor that cannot be ignored.

So, who are exactly are animators anyway? Animators are multimedia artists who are into a plethora of creative activities right from creation of high octane video games and blockbusters to quirky television commercials, often with the aid of computers and other such electronic tools. Special effects, visual images form a major part of the package.

Animation Institute

Though we do have an image of animators being cartoonists, but it the pictures goes beyond that.  Animation plays a crucial role in court proceedings, medical procedures and military practices. It also plays a crucial role in architectural drawings and designing.

So therefore, you must realise the importance of having a keen eye for detailing, people and their movements. The tiniest twitch of a facial muscle is important for a true animator. Infact, this is what differentiates a master Jude from an average Jane. The person next door is important not just for the sake of neighborly affection/dislike but for reasons of observing the minutest details of the person’s character.

This is the minimum requisite that is demanded of in the field.  For the technical qualifications, there are ample animation institutes like AAFT School of Animation that provide a holistic curriculum for preparing real animators ready to take to the professional world.

An animation career from aaft can open floodgates of opportunities if you are the right fit for the programme. A little research and knowledge of your own self can lead you a long way in the field of animation.

Wednesday, 18 May 2016

Skills needed to become a successful animator

Animation industry is one industry which is growing at a very fast pace. There is a huge demand of professional animators who can work as per the requirements of the industry. If you also wish to work in this industry, it is important for you to analyse the skills and qualities that are required to become successful animators. Knowing these qualities well in advance will help you avoid wasting your time and effort in an area which may not be the right fit for you. Being creative and innovative is the first requirement to become a successful animator. One must able to come up with new creative ideas and think out of the box.

An animator must also be a good observant and be able to see things differently. He should be inquisitive about the things around him. Paying incredible attention to small details is one thing that can be very helpful in an animation career. An animator must be able to notice small things, like facial expressions and postures of people around them, which a non-animator may not notice. It has been seen that a good acting experience is also very helpful for all those looking for a career in animation. It helps them to show a character’s feelings and thoughts through external motions.

Animation career

If you think you have all these innate skills in you, then a career in animation would be great for you. You can learn the technical part by joining an animation college. In Delhi, you’ll find a number of colleges that offer degree and diploma courses in animation. Choose any of the reputed college and go for a degree course to learn all the technical aspects involved in animation. It will help you gain knowledge about various graphic and animation software that are used by animators nowadays.

Monday, 2 May 2016

Why is Animation Popular?

There are very few career paths that have claimed to be both liberating creatively and at the same time can generate revenue. Animation has had the good fortune to provide both to people who are interested in art and designing. In a very short time, it has become quickly become a very lucrative and satisfying on a creative level type of profession in India. India has always had quite rigid standard for what passes as a legitimate career, but slowly that mind-set, is changing and people and employers are willing to embrace unconventional career choices too.

This popularity that the animation industry enjoys has resulted in many prestigious art schools and universities having an animation course in its programme base. One can learn a range of different animation styles, which would help one to become a professional in the animation or media industry. A formal education might not seem particularly necessary for a highyl creative industry, however, earning a degree has many benefits.
Animation Courses


First off, one can hone their talents and skills, with the many projects and careful supervision of qualified teachers. During one’s time at an art school, one will also learn about the different softwares and technology that one will be using. It is essential that an individual know and have adequate knowledge on such matters before entering the industry.

Now, the wide availability of animation courses is not the only reason for its growing demand. There is also the fact that there is ample room to grow and an array of job opportunties that one can explore. From working in the entertainment industry to working in the governement sector or even as a freelancer, there are many areas that one can try out. One can even rise from being just an animator to being a director or script writer or more.

Friday, 8 April 2016

Why Choose a Career as a Special Effects Artist?

The advancements in animation and technology, has changed drastically on how the media industry tells a story. From being restricted by not being able to create certain visuals and thus having to either travel to a selected place or create the sets by hand. The media industry now has the ability to create almost any type of visual effects from their computer only. Animators, special effects artists, texture artists and more are in high demand these days, as they allow a director to bring to life anything they imagine.

With the help of these artists, one can make anything come true, from mythical creatures, to unbelievable landscapes and more. A section of the animation industry houses the special effects department, which deals with creating illusions of various kinds from optical, mechanical and computer generated too. These illusions are then used in video games, movies and television shows.



In order to have a successful career in this field, it would be advised that one complete either a bachelors degree or at least a diploma course in from a reputed animation school. One can choose from many different subjects like animation, computer graphics and graphic design.

Being a highly creative field, one might think that a formal education is not necessary, and while it is not mandatory to get a degree, however it can work in favour of the student while applying for jobs. A career in animation is quite a popular area to work in, as it allows one to be both creative and versatile in their dealings.

And one is also not limited to just the media industry, special effects are being used in almost every sector such as schools, corporate and even in some cases the government. Thus, one will have a large playing field to explore from while looking for jobs.

Tuesday, 29 March 2016

Job Prospects in Animation


Animation is a global industry with a range of job opportunities in areas such as advertising, films and television. There is a huge demand of talented and qualified people. This can be estimated from the fact that as many as two hundred animators are required to produce a simple animated film. The industry is booming at a rapid pace and there are interesting job opportunities for animators in India as well as abroad. Specialized skills and good computer knowledge is a must to get a good job and those who have it can work in various industries.

For those who have done a course from a reputed instate, chances are even more of getting a job of their choice. Students who do an animation course from animation institute in Delhi can work for the following job profiles:
Character animator- the main work of these people is to bring characters to life and make them look real. For this, they are required to have good knowledge of traditional animation, 3D animation, Claymation as well as stop-motion animation.



Layout artist- their work is similar to that of a cinematographer in a movie. They decide the background design, camera angles and lighting for the animation movie.

3D animator – their work is to make the textured and sculpted models appear in motion.  There is a huge demand of 3D animators not only in film industry, but in advertising and television as well. One can work as an animation mentor in a leading production house or animation studio.

Film and video editor: after successfully completing an animation course, one can work as a video editor for films, television commercials, music videos, shows etc.

Graphic designer: graphic designers are in great demand in all industries. In fact, graphic designing is among the top ten best jobs people are interested in these days. Business organizations need them to design their websites, for advertising and promotion purposes.  Their job is dynamic with lot of career growth opportunities.